JD 11.11 Sells AI Tokens Like Cereal: Token Searches Up 7x, Laptops Come With Credits

During 11.11, stockpiling Tokens has become popular: JD search volume surges 7x, AI productivity becomes a new necessity.

Writing proposals, making PPTs, running code – AI has become an increasingly indispensable helper in office and creative work, and "stockpiling Tokens" has become a new topic for this 11.11. JD consumption trends show that since JD 11.11 began, many users have searched for AI service-related products on the platform, with search volume for the keyword "Token" increasing over 7 times month-on-month.

To better meet consumer demand for AI hardware and service products, this year's JD 11.11 launched the "Buy a Computer, Get Tokens" promotion. Consumers who purchase designated computers receive a Token package as a gift. For example, selecting models such as Dell Inspiron 16 Plus, Dell XPS 13 Air thin-and-light laptop, Alienware Star Ship 16X, etc., an order will be accompanied by a 13,000-credit JD Cloud Token Starter Package. The JD Cloud Token Starter Package supports over 70 mainstream open-source models and JD's self-developed models as well as agent creation. Users can adapt it to popular AI assistants and code development tools like Workbuddy, Cursor, etc., truly helping consumers turn AI into productivity that can be called up right after turning on the computer.

During JD 11.11, AI service-themed livestream events are also ongoing. On the evening of November 2nd, JD's youth merchandise anchor Chunyang's livestream room brought multiple AI hardware and service products, and provided live device demos and scenario explanations for users. The JD 3C Digital Products livestream room brought more than ten large-model Token packages, including JD Cloud, DeepSeek, Zhipu GLM, Volcano Seed, MiniMax, etc., starting as low as 0.01 yuan. Zhipu's JD self-operated flagship store gave consumers huge quantities of Token packages. Within 1 hour of the 3C Digital Products livestream, over 1 billion Tokens were given away; during the 2-hour livestream, sales of large-model Token packages increased 20-fold month-on-month.

In addition, during 11.11, follow "JD 3C Digital Products Livestream" and "JD Books and Education Livestream": JD Cloud new-user credit package of 10,000 credits, Kimi K3 10,000 Tokens, all at just 0.01 yuan; Seedance 2.5 and DeepSeek V4 Pro, each 1,000 credits, only 0.68 yuan; AI triple gift 19.9 yuan includes 5 million general Tokens, iQIYI Gold membership monthly card, and a 10-yuan phone bill coupon. After stacking, 21.28 yuan covers a full set of AI advanced configuration. More discounts can be found in JD's Recharge Center "AI Large Model Zone" or by searching "AI software" to enter "AI Software Recharge Center".

In addition to the above activities, JD 11.11 has already launched "AI Token Service Station" and "AI Software Recharge Center", bringing together major domestic large models such as JD Cloud, DeepSeek, Zhipu GLM, Volcano Seed, MiniMax, Kimi, Qwen, etc. Users no longer need to jump between multiple platforms; they can complete model selection, Token recharge, and AI membership recharge in one stop. Among them, Zhipu was the first to open a self-operated flagship store on JD, listing subscription packages such as CodingPlan.

During 11.11, JD Cloud also released the JoyMaaS one-stop model service platform for the first time, providing a service architecture from model selection, intelligent routing, inference services to metering and governance. Facing problems such as complex model selection, high stability requirements, and difficult call cost management when enterprises use large models, JoyMaaS can help enterprises uniformly access, select, run, and manage models, making model usage faster, more stable, and more economical.

Buy Tokens on JD, one-click bring AI productivity home. More best-selling computer products are as low as 30% off, trade-in saves up to 2,450 yuan, national subsidy up to 1,500 yuan, and interest-free installments up to 24 months.